409 laundromats analyzed. 140K+ nearby businesses mapped. Model R² = 97.6%
| Factor | r i | Impact |
|---|---|---|
| Review Count i | 0.801 | High performers avg 218 reviews vs 0.26 for low |
| Rating i | 0.293 | Quality matters but visibility matters more |
| Pawnbrokers Nearby i | 0.138 | Working-class indicator. 2x more for high performers |
| EV Chargers Nearby i | -0.077 | Affluence indicator. 3x more for low performers |
Top 25% (n=103) vs Bottom 25% (n=104)
| Factor | High | Low | Diff | p-value i |
|---|---|---|---|---|
| Reviews | 218.7 | 0.26 | +218 | <0.0001 |
| Rating | 4.24 | 3.71 | +0.53 | <0.0001 |
| Pawnbrokers | 0.71 | 0.35 | +0.36 | 0.011 |
| EV Chargers | 0.37 | 1.05 | -0.68 | 0.278 |
| Tier i | Reviews | Rating | Pawnbrokers | EV | Notes |
|---|---|---|---|---|---|
| High | 212.7 | 4.20 | 0.66 | 0.35 | Strong engagement |
| Above Avg | 48.7 | 3.76 | 0.16 | 0.35 | Moderate |
| Below Avg | 0.22 | 4.26 | 0.43 | 0.66 | Turnaround opp i |
| Low | 0.21 | 3.63 | 0.30 | 1.18 | Affluent areas |
| ✓ Target | ✗ Avoid |
|---|---|
|
• Pawnbrokers within 1 mile • Check-cashing & dollar stores • Working-class rental areas • High foot traffic locations • Low-rated competitors nearby |
• Tesla/EV chargers within 1 mile • Upscale residential areas • Whole Foods / Trader Joe's nearby • Single-family home neighborhoods • Low density suburban locations |
Random Forest (100 estimators, depth 10). CV R² = 0.921 ± 0.028. PlePer API + Google Places data. T-tests with Welch's correction.